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Trends

briefd: Market Research & Insights (7-2-26)

briefd: Market Research & Insights for June 26 - July 2, 2026 covers Dynata+, YouGov MCP access, Euromonitor's AI rebuild of Passport, B2B healthcare and panel moves, partnership and funding activity, leadership changes, and the week's biggest AI-in-research thought leadership.

July 2, 2026

Trends

briefd: Market Research & Insights (6-18-26)

briefd: Market Research & Insights for June 12-18, 2026 covers AI research tools from Displayr, Circana, Cint, and NIQ, B2B measurement trends, key partnerships, leadership moves, and synthetic-data debates shaping the global insights industry.

June 28, 2026

Trends

briefd: Market Research & Insights (6-11-26)

briefd: Market Research & Insights for June 5-11, 2026 covers NIQ's Optiq launch, SurveyMonkey LaunchPad, Pogo's $32M raise, synthetic-data debates in B2B research, new partnerships, consolidation, and leadership changes shaping the global insights industry.

June 12, 2026

Product Updates

Supporting B2B Qualitative Research at Scale

Emporia’s new platform updates make managing qualitative research at scale easier than ever. Features like bulk respondent engagement, dynamic messaging templates, and a streamlined booking system allow researchers to save time and deliver impactful insights efficiently. Discover how these tools can transform your qualitative projects.

June 16, 2025

Product Updates

Introducing Activities: New Opportunities for Emporia Participants

Discover Emporia's new Activities: paid opportunities like app downloads and product sign-ups. Empower yourself by choosing tasks that align with your interests while earning rewards. Learn how Activities prioritize transparency, respect your data, and connect you with innovative brands.

January 12, 2025

Trends

This Week in Research {twir}

Stay ahead in the market research industry with our latest weekly update (Feb 14-20, 2025). This edition covers key M&A activity, funding rounds, AI-driven research tools, industry rebrands, and expert insights from top firms like Ipsos, Nielsen, Suzy, Emporia Research, and more. Plus, we highlight Insight Platforms’ first Demo Day of the year and discuss the latest advancements in data quality, behavioral science, and AI-powered insights. Get a concise breakdown of the most important trends shaping the future of market research.

February 20, 2025

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Product Updates

Introducing Pori’s Newest Feature: We’re Multilingual!

Emporia is proud to announce that Pori, our cutting-edge AI-powered user verification tool, now understands and analyzes responses in 243 languages. This update enhances inclusivity, allowing participants to join studies and earn incentives in their preferred dialect. Discover how Pori's new capabilities are broadening the reach of our research and ensuring comfortable, diverse participation worldwide.

July 27, 2024

Trends

Focused Futures: B2B Marketing & Brand Building

Dive into the future of B2B marketing with brand storytelling innovator Marc Battaglia in this Focused Futures interview. Discover how storytelling is reshaping B2B strategies, blurring lines with B2C tactics, and why thinking 'human to human' is crucial. Learn about the impact of social media, the importance of brand building for smaller companies, and why both demand generation and brand storytelling are essential in today's market. Get expert insights on creating breakthrough content and staying ahead in the evolving B2B landscape. Perfect for marketers, business leaders, and anyone interested in the future of B2B communication.

July 13, 2024

Basics

The Power of Market Research: Why It’s Essential For Your Company's Success

Discover why market research is essential for both startups and enterprises to reduce risks, enhance product development, and make informed business decisions.

June 18, 2024

Basics

FAQs For B2B Market Research Participants

Everything you need to know about participating in B2B market research with Emporia's comprehensive FAQ guide.

June 18, 2024

Trends

The Impact of AI-Powered Survey Programming and Data Cleaning

Discover how AI-powered survey programming and data cleaning are transforming market research. Learn how Emporia leverages these advanced technologies to enhance efficiency, improve data quality, and provide deeper insights for smarter business decisions.

June 11, 2024

Trends

SampleCon 2024 Recap

Recapping the state of the industry session from SampleCon 2024

May 1, 2024

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