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Trends

briefd: Market Research & Insights (6-18-26)

briefd: Market Research & Insights for June 12-18, 2026 covers AI research tools from Displayr, Circana, Cint, and NIQ, B2B measurement trends, key partnerships, leadership moves, and synthetic-data debates shaping the global insights industry.

June 28, 2026

Trends

briefd: Market Research & Insights (6-11-26)

briefd: Market Research & Insights for June 5-11, 2026 covers NIQ's Optiq launch, SurveyMonkey LaunchPad, Pogo's $32M raise, synthetic-data debates in B2B research, new partnerships, consolidation, and leadership changes shaping the global insights industry.

June 12, 2026

Trends

briefd: Market Research & Insights (6-4-26)

briefd Market Research & Insights for May 29–June 4, 2026 covers AI reporting tools, B2B intelligence expansion, new partnerships and acquisitions, leadership moves, and the week's biggest expert takes shaping market research.

June 5, 2026

Product Updates

Supporting B2B Qualitative Research at Scale

Emporia’s new platform updates make managing qualitative research at scale easier than ever. Features like bulk respondent engagement, dynamic messaging templates, and a streamlined booking system allow researchers to save time and deliver impactful insights efficiently. Discover how these tools can transform your qualitative projects.

June 16, 2025

Product Updates

Introducing Activities: New Opportunities for Emporia Participants

Discover Emporia's new Activities: paid opportunities like app downloads and product sign-ups. Empower yourself by choosing tasks that align with your interests while earning rewards. Learn how Activities prioritize transparency, respect your data, and connect you with innovative brands.

January 12, 2025

Trends

This Week in Research {twir}

Stay ahead in the market research industry with our latest weekly update (Feb 14-20, 2025). This edition covers key M&A activity, funding rounds, AI-driven research tools, industry rebrands, and expert insights from top firms like Ipsos, Nielsen, Suzy, Emporia Research, and more. Plus, we highlight Insight Platforms’ first Demo Day of the year and discuss the latest advancements in data quality, behavioral science, and AI-powered insights. Get a concise breakdown of the most important trends shaping the future of market research.

February 20, 2025

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Trends

This Week in Research {twir}

Stay updated on the latest in market research! This week’s recap (Nov 14–20, 2025) covers new AI-driven research tools, B2B insights innovations, major acquisitions and partnerships, leadership moves, and expert commentary on industry trends. Dive into how AI and analytics are reshaping the insights world, which companies are merging or expanding, who’s taking on new roles, and what thought leaders are saying about brand strategy and ethical AI in research. It’s a comprehensive global digest of everything happening in the market research and insights industry, all in one place.

November 21, 2025

Trends

This Week in Research {twir}

This Week in Research (Oct 31–Nov 6, 2025): GWI feeds its dataset into Claude; Recollective unveils an AI moderator; iMotions 11 and Peekator ship major platform upgrades; RFI Global buys iSky; ID5 acquires TrueData; Glassbox snaps up Anodot; YouGov, SurveyMonkey and Bovitz announce leadership moves; Insights Association opens its CEO search; and GreenBook/Quirk’s deliver sharp takes on AI, behavior and CX.

November 7, 2025

Trends

This Week in Research {twir}

This Week in Research (Oct 24–30, 2025) – Your weekly rundown of market research industry news. Explore the latest AI-driven research tools, synthetic data innovations, B2B insights funding, major M&A moves, leadership shake-ups, and expert takes on how AI and human insight are shaping the future of market research.

October 31, 2025

Trends

Expert Spotlight: Dr. Nolan Horner on the Future of Orthopedic Care

Emporia’s Expert Spotlights series shines a light on leaders across industries who bring deep expertise, a spirit of innovation, and practical insights for researchers and decision-makers.For our inaugural interview, we spoke with Dr. Nolan Horner, an orthopedic surgeon practicing in Chicago, Illinois, whose thoughtful perspective bridges hands-on patient care and the evolving world of medical technology.

October 24, 2025

Trends

This Week in Research {twir]

This week in research spotlights how AI is transforming the insights industry — synthetic personas, generative-AI UX studies, EEG-based neuroscience, and new AI agents for analytics. Plus: funding rounds, strategic acquisitions, and leadership shifts shaping the next era of market research.

October 23, 2025

Basics

Consumer-Profiled vs. True B2B-Profiled Panels: Understanding the Hidden Difference in Data Quality

Many “B2B” panels are really consumer panels in disguise — relying on self-reported data and low incentives that attract the wrong respondents. This post breaks down how to identify real, verified B2B panels, why price often signals quality, and the questions every agency or brand researcher should ask before buying sample.

October 17, 2025

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